This campaign challenges people’s perception of black men and police and pushes the boundaries of tech and tolerance to spark meaningful conversation, using spoken word to show a common message and change peoples' perspective.

Visa Rushcard - Change Perspective


Awards
Webbys - Winner Best Use of Media - Honoree Online Guerrilla & Innovation - Honoree The Webby for Good
New York Festival  - Silver Best Use of Interactive Media - Bronze Best Use of Film Media
One Show - Merit Innovation in UX - Merit Mobile Use of Tech
SXSW - Finalist Visual Media Experience
CLIO - Shortlist Digital/Mobile


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A Snapple Corner Story

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Showtime: BackedByAxe